eneloop increases its support for environmental organisations

eneloop increases its support for environmental organisations

Panasonic helps preserve the environment with the European Photo Challenge

Panasonic Energy Europe announces the winners of the third eneloop European Photo Challenge. In addition to the winners’ prizes, Panasonic will be making two donations of €5000 to the environmental organisations linked to the winning photos. This highlights the importance that Panasonic places on sustainability, by not just offering superior environmentally friendly products with its rechargeable eneloop batteries, but also by providing financial support to organizations that share its green vision.

eneloop is Panasonic’s answer for a more environmentally friendly battery that promotes a sustainable lifestyle. The batteries are charged using solar energy and can be recharged up to 2100 times, not only making them more economical, but also helping to reduce the number of batteries that are sent to the world’s landfill sites.

In order to put power behind its sustainable vision, eneloop is supporting organisations that share this philosophy.  To further underscore its commitment to the environment, Panasonic is making two contributions of €5000 to environmental organisations as part of the eneloop Photo Challenge – over the course of three editions. In addition the brand has sponsored, among others, the recent EEAwards in Belgium: an Energy and Environmental Award that honours the efforts made by more than 2000 people and organisations to further raise public awareness for the health of our planet.

Support for ecological photographers and environmental organisations
The eneloop European Photo Challenge asks (hobby) photographers from Europe to submit their best photos matching one of the environmental themes.  The photographer who gets the most likes internationally for his/her photo wins first prize and ensures that €5000 will be contributed to the environmental organisation to which the photographer has linked the photo. In addition, the two most popular photographs per country will win a prize, and the environmental organisation that has the most linked photos will also win €5000. Check out the list of participating companies here. FYI: interested environmental organisations can still register.

Winners of the SPRING edition and the launch of the SUMMER edition
The SPRING edition ran from 4 April to 30 June 2016 and the overall winner was Grzegorz Wojciechowski from Poland.  He is now the proud owner of a fabulous Panasonic Lumix G.DMC-GM5 camera worth €700 and earns €5000 for Natuurpunt, his selected environmental organisation. WWF Belgium also wins €5000 because this organisation had the most photos linked to it in general. The theme of the next edition (from 4 July to 30 September 2016) is SUMMERTIME, with the objective of ‘capturing summer’s most beautiful colours’. The first prize is a Panasonic HC-VX870 video camera worth €680. In addition to this, the two most popular photographs per country will also receive great prizes, and two environmental organisations will also receive €5000 each. All the lucky winners will be announced on 30 September 2016.

Read more about the Photo Challenge here.
Check out the most popular photos to date and discover how you can participate too.

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Julie Post Project Manager at ARK Communicatie
Vicky Raman Brand Marketing Manager at Panasonic Energy Europe NV